Entrepreneurship in the BRICS and cultural dimensions


  • Pedro Henrique Drummond Pecly Federal Fluminense University
  • Priscilla Cristina Cabral Ribeiro Federal Fluminense University http://orcid.org/0000-0003-0824-9268




entrepreneurship; entrepreneurial culture; cultural dimensions; BRICS


Goal: This article aims to identify the reasons that lead to the low expression of entrepreneurship in the BRICS through a literature review on cultural dimensions by the main authors.

Design / Methodology / Approach: The study was carried out through a bibliographic survey of the cultural dimensions in the cited authors, and of entrepreneurship in each one of the BRICS, in order to first define the cultural dimensions and values present in each nation and then explain the national entrepreneurial culture.

Results: The results reveal that the entrepreneurial attitude of a population is influenced by the cultural traits of the nation to which it belongs and by some economic aspects. Even though economic aspects influence the initiative to entrepreneur, they could be influenced by the main sector in the economy, by the nature of the entrepreneurship (opportunity or necessity), and by the dimensions of the authors under study.

Limitations of the investigation: The limitation of bibliographic research is the secondary source, which can produce contradictions.

Practical implications: The study shows to the nations (and their governments) what aspects of their cultures they must invest more time to motivate people to entrepreneur (culture dimensions). Governments can propose to industries present in the main sector and financial institutions to support research and entrepreneurship in the universities, in incubators and in technology parks. Some laws can be created to support entrepreneurial activities, and reduce the number of people who entrepreneur by necessity.

Originality / Value: The bibliometric study showed that there were not an article that united all five countries in a study about cultural dimensions and the low rate of entrepreneurship. This article contributes with this gap in the literature.


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How to Cite

Pecly, P. H. D., & Ribeiro, P. C. C. (2020). Entrepreneurship in the BRICS and cultural dimensions. Brazilian Journal of Operations & Production Management, 17(2), 1–18. https://doi.org/10.14488/BJOPM.2020.013



Research paper

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