Vol. 14 No. 1 (2017): March, 2017

Articles

• APPLICATION OF THE TOOLS OF PRODUCTION ENGINEERING FOR THE REDUCTION OF DEAD TIME IN AN ASSEMBLY LINE

  Mario Fernando Mello, Gabriel Mino Fassini

  2-8

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• SOFTWARE TESTING ESTIMATION: BIBLIOGRAPHIC SURVEY IN BRAZILIAN AND INTERNATIONAL ENVIRONMENTS

  Fernando Oliveira de Araujo, Luciana Vago Matieli

  10-18

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• IMPACT ANALYSIS OF IT USE IN LOGISTICAL COSTS OF A BRAZILIAN BEVERAGE COMPANY

  Fabio Aquino da Silva, Valmir Martins Oliveira

  20-26

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• The Knowledge Management in Business Strategies and Reverse Logistics

  Jorge Muniz Jr, Julio Cicero Cunha, Reinaldo Almeida, Fernando Augusto Silva Marins

  28-36

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• LIFE MICROINSURANCE IN BRAZIL: A PROPOSAL FOR PRICING AND ASSESSING THE TARGET AUDIENCE

  Raphael Portilho Soares, Julio Vieira Neto, Mirian Picinini Méxas, Tayana Aparecida Rigueira

  38-47

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• PERFORMANCE MEASUREMENT OF GREEN SUPPLY CHAIN MANAGEMENT: A LITERATURE REVIEW AND GAPS FOR FURTHER RESEARCH

  Gustavo Tietz Cazeri, Rosley Anholon, Robert Eduardo Cooper Ordoñez, Olívio Novaski

  60-72

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• DAIRY PRODUCTION DIAGNOSIS FROM THE PERSPECTIVE OF BUSINESS ECOSYSTEM: STATE OF THE ART IN 2016

  Andrei Bonamigo, Helio Aisenberg Ferenhof, Fernando Antonio Forcellini

  74-80

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• USING THE SERVQUAL MODEL TO ASSESSMALL SERVICE QUALITY AND CUSTOMER SATISFACTION

  Larissa Maria Argollo de Arruda Falcão, Taciana de Barros Jerônimo, Fagner José Coutinho de Melo, Joas Tomaz de Aquino, Denise Dumke de Medeiros

  82-88

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• A MULTIVARIATE DATA ANALYSIS OF LOGISTICS STRUCTURE AS A FACTOR OF COMPETITIVENESS

  Henrique Duarte Carvalho, Henrique Terra Fonseca

  90-100

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• SOCIAL BEHAVIOR OF BRAZILIAN ORGANIZATIONS: AN ANALYSIS OF ISOMORPHISM MECHANISM

  Adelaide Maria Bogo, Alan Christian Schmitt, Elisa Henning, Margarete L.A. Menegotto

  102-111

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• RELEVANCE OF THE COMPETITIVE INTELLIGENCE PROCESS ON THE SPANISH PHARMACEUTICAL COMPANIES

  M. Paula Fernández-Arias, Pilar Quevedo-Cano, Antonio Hidalgo

  112-117

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• SALES PERFORMANCE MANAGEMENT: A STRATEGIC INITIATIVE TO THE GROWTH OF MICRO AND SMALL BUSINESSES

  Evelyn Morais Galvão, Syntia Lemos Cotrim, Gislaine Camila Lapasini Leal, Franciely Velozo Aragão

  118-124

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• POWERING CUSTOMER CONNECTIVITY OF PRODUCTS WITH LAST MILE SUPPORT SERVICES: EVIDENCES FROM INDIAN PASSENGER CAR MANUFACTURING

  Sumeet Singh Jasial, S S Pal, Sanjeev Bansal

  126-135

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