Caulliraux AA, Meiriño MJ. THE DESIGN THINKING AND THE HEALTH SERVICES: THE COMPETITIVE DIFFERENTIAL THROUGH THE HUMANIZATION OF PATIENT EXPERIENCE. BJO&PM [Internet]. 2015 Dec. 28 [cited 2024 Nov. 23];12(2):322-8. Available from: https://bjopm.org.br/bjopm/article/view/V12N2A11